Water Talk

water talk

a podcast for the water curious

• Project Team

  Bailey Knudsen

  Kika Tuff

• Project Scope

  Brand Strategy
  Logo Design
  Content Strategy & Development
  Creative Direction and Production

Water Talk is a science-driven podcast that brings communities together to talk about water issues, including climate change, scarcity, and access. Their podcast expands access to high-level conversations about water policy to listeners of all ages and backgrounds.

We first worked with the Water Talk team back in 2019, to help develop the first iteration of their brand and messaging. But 5 years later, it was time to update the brand to reflect some big achievements, including their broader scope for storytelling and growing viewership online.

Our goal was to build a brand that reinforces their friendly conversation style and visually emphasizes their goal to build conversations, not just one-way dialogue. The colors were design to reflect their focus on aquatic and terrestrial systems, but with unconventional shades that help this team stand out.

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