How To Do SciComm Right - 4 Strategies To Use When Communicating to Non-Scientists

Explore key strategies to ensure your science communication is as clear, engaging and accessible as possible to the general public.

SciComm HacksKika TuffAugust 28, 2024science brand, science website, lab website, lab logo, scicomm, scicomm hacks

The Case for Branding in Science

In an increasingly competitive academic environment, establishing a brand for your research lab is not only beneficial, but essential. Here we explore the reasons why lab groups should embrace branding.

All Successful Lab Websites Have These 3 Things To Increase Funding

A successful lab website is a powerful tool for attracting funding and showcasing your research effectively in an online world.

Want To Have The Biggest Impact As a Scientist? Here are 5 Ways That Visual Storytelling Can Help

By using visuals, scientists can break down complex ideas, making them accessible and engaging. Here are 5 strategies to maximize your impact using visual storytelling.

8 Best Academic Lab Websites To Inspire Your Lab Site

Creating a standout academic lab website is crucial for showcasing research, attracting collaborators, impressing funders, and engaging with the public. Here, we explore eight of our favorite academic lab websites that excel in these areas.

5 Emerging SciComm Trends That You Can Use To Make Your Science More Impactful

In this article, we explore five emerging trends—animation, infographics/data visualization, short films, interactive storytelling, and reels—that are transforming the landscape of science communication.

5 Steps to Design a Great Brand For Your Academic Research Lab

A brand is more than just a logo! It’s the feeling people get when they think about your lab and work. Here are 5 steps to get started designing a powerful brand for your lab.

How to DIY a great headshot for your website

You don’t need a professional to achieve a professional-looking headshot. Here we present some easy steps you can take to DIY a great headshot. All you need is a camera (or smart phone) and a friend to join the adventure.

What is a brand kit? And why do you need one for your lab?

Having a brand helps your lab stand out, get noticed, and earn trust with your audience. Get started on your brand today with this tutorial on building and using a brand kit.

Do you need a new (or updated) lab website? Here’s how you know!

Most labs have some type of web presence, but if your site is slow or outdated, it might be doing more harm than good for your lab’s reputation. Here’s how you know if it’s time to upgrade.

4 tips for spring cleaning your lab website

Springtime is here! And you know what that means? Time to add some fresh content to your lab or project website! Here we present 4 tips for spring cleaning your lab website - to keep it looking fresh even when you’re busy.

SciComm HacksKika TuffMarch 26, 2021lab, website, website design, tips, science, communication, scicomm, hacks, scicomm hacks

5 prompts for your lab’s News feed

Having a news feed on your website is one of the SIMPLEST ways to show the world that your lab is active and relevant! Get started today with these 5 prompts for your lab’s news feed.