The Teffer Lab | A Science Un-Institute
Photography + Website Design + brand strategy
the teffer lab
Dr. Amy Teffer is here to stretch the limits of what we do as academics, policy makers, conservation practitioners, and humans on this changing planet. She is a scientist looking to burn down the current academic model and build something better - an Un-Institute, where a diversity of people come together to solve problems in science, equity, and conservation.
We feel UNBELIEVABLY! lucky to collaborate with Amy on a new brand strategy, website, and photography project celebrating her ideas for academia and the Un-Institute she is building.
the un-institute page
photo & video
All images: Lauren O. Lambert / Impact Media Lab
the brand
raw, passionate, committed.
The brand for Dr. Teffer is unlike anything we have worked on before - honest about academia and it’s flaws, unafraid to use swear words or talk about mental health, and passionate about building a new model for what science can look like. The brand is vibrant, refreshing, and speaks to our deepest desires for equity, sustainability, and a better future.
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